Literaturnachweis - Detailanzeige
| Autor/in | Greenup, Tess |
|---|---|
| Institution | Albuquerque Journal/Tribune, NM. |
| Titel | Newspaper Activities for Young Consumers. |
| Quelle | (1983), (17 Seiten) |
| Sprache | englisch |
| Dokumenttyp | gedruckt; Monographie |
| Schlagwörter | Leitfaden; Unterricht; Lehrer; Leitfaden; Unterricht; Lernender; Advertising; Consumer Economics; Consumer Education; Consumer Protection; Intermediate Grades; Junior High Schools; Laws; Learning Activities; Legal Education; Propaganda; Purchasing |
| Abstract | Designed for intermediate and junior high level students, the handbook gives 11 lessons using newspaper activities for teaching consumer education. The activities help students (1) define consumer education terms and distinguish between wants and needs; (2) define the term "caveat emptor" and understand the concept of consumer responsibility; (3) explain why laws are necessary for consumer and seller protection; (4) explain how the Pure Food and Drug Act came into being and possible needs for revision; (5) explain three laws regulating labels; (6) define consumer-related terms; (7) create a classroom newsletter to reflect consumer knowledge; (8) recognize the importance of correctly interpreting information in advertising; (9) recognize and explain different appeals used in advertising; (10) explain the difference between advertisements that use "puffing" and dishonest advertisements; and (11) explain the work of the Federal Trade Commission, identifying two laws controlling advertising. For each stated objective, there are activities involving the clipping of display and classified advertisements for question answering, story writing, label analysis, interviewing, and student advertisement writing. (LH) |
| Anmerkungen | Albuquerque Journal/Tribune, P.O. Box J/T, Albuquerque, NM 87103 ($2.00). |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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