Literaturnachweis - Detailanzeige
| Autor/in | Van Dyck, Barrie |
|---|---|
| Titel | On-the-Job Writing of High-Level Business Executives: Implications for College Teaching. |
| Quelle | (1980), (15 Seiten) |
| Beigaben | Tabellen |
| Sprache | englisch |
| Dokumenttyp | gedruckt; Monographie |
| Schlagwörter | Tagungsbericht; Banking; Business Communication; Educational Needs; Educational Research; Professional Development; Professional Personnel; Professional Training; Writing (Composition); Writing Research; Writing Skills |
| Abstract | The 80 loan officers in a commercial banking division provided data about their writing on the job. The data were collected during interviews and with a questionnaire. The executives reported no specific training for the writing they did. The bank did not offer any guidelines or training courses for performing job-related writing tasks, assuming that people qualified for executive positions had good writing skills. Writing was considered an extremely important aspect of the subjects' jobs, comprising an estimated 20% of the work scheduled and it was used as a factor for promotions. All the executives agreed that writing contributed to the bank's image with its customers and to the writer's image with colleagues and superiors. The two main goals of business writing were considered to be efficiency and effectiveness. As a result of these findings, six recommendations were made to college business writing instructors. These recommendations included emphasizing the importance of the writer's sense of audience, developing analytical thinking skills, making students aware of available composing strategies for particular writing tasks, teaching students how to write summaries, organizing written materials to suit audience needs, and demanding accuracy and clarity in student writing. (RL) |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2004/1/01 |
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