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Autor/inn/enBoles, James; Rutherford, Brian; Loe, Terry
TitelDo Students and Faculty Understand Recruiter Criteria for Front-Line Sales Positions?
QuelleIn: Marketing Education Review, 29 (2019) 4, S.236-241 (6 Seiten)Infoseite zur Zeitschrift
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN1052-8008
DOI10.1080/10528008.2019.1656087
SchlagwörterCollege Faculty; College Students; Sales Occupations; Career Readiness; Personnel Selection; Work Ethic; Integrity; Coaching (Performance); Student Attitudes; Teacher Attitudes; Job Skills; Achievement Need; Communication Skills; Professionalism; Leadership; Motivation; Employment Qualifications; Education Work Relationship; Employer Attitudes
AbstractStudents who take university sales courses are expected to graduate with a better understanding of what contributes to a successful sales career. The current research identifies 33 factors recruiters use in evaluating sales candidates. The top 10 attributes identified by recruiters as most important to the sales candidate's selection are: 1) coachability; 2) work ethic; 3) drive; 4) integrity; 5) professionalism; 6) communication skills; 7) commitment; 8) achievement orientation; 9) adaptability; and 10) leadership ability. The study then examines how well students and faculty understand these sales organization requirements. While the first ten attributes indicate agreement regarding their importance, significant differences are found across recruiters, students, and faculty for attributes that are beyond the top ten. (As Provided).
AnmerkungenRoutledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2020/1/01
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