Literaturnachweis - Detailanzeige
Autor/inn/en | Weissman, Paula L.; Puglisi, Gemma; Bernardini, Dario; Graf, Joseph |
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Titel | Disruption in PR Education: Online Master's Degree Programs in Public Relations and Strategic Communication |
Quelle | In: Journalism and Mass Communication Educator, 74 (2019) 4, S.371-387 (17 Seiten)Infoseite zur Zeitschrift
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
ISSN | 1077-6958 |
DOI | 10.1177/1077695818819604 |
Schlagwörter | Masters Programs; Communications; Public Relations; Web Sites; State Universities; Program Descriptions; Institutional Characteristics; Administrator Attitudes; Barriers; Online Courses; Graduate Students |
Abstract | This study describes the characteristics of fully online public relations and strategic communication master's programs offered by regionally accredited nonprofit and public universities in the United States. A website analysis of 53 programs reveals the types of institutions and academic units offering these programs, degrees offered, program names, and basic program requirements. In-depth interviews with 27 program directors provides further insight into the types of students served, overall focus of program curricula, distinguishing program features, and successes and challenges. Despite growth in online education, this appears to be the first study of online master's programs in public relations and strategic communication. (As Provided). |
Anmerkungen | SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2020/1/01 |