Dialogic Accounting and Stakeholder Engagement through Social Media: The Case of Top-Ranked Universities

Autor/inn/en	Bellucci, Marco; Biagi, Sara; Manetti, Giacomo
Titel	Dialogic Accounting and Stakeholder Engagement through Social Media: The Case of Top-Ranked Universities
Quelle	In: Review of Higher Education, 42 (2019) 3, S.1145-1184 (40 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0162-5748
Schlagwörter	Accounting; Social Media; Universities; Stakeholders; Information Dissemination; Reliability; Computer Mediated Communication; Interaction; Group Dynamics + Suchen Sie Ihr Suchwort? Abrechnung; Buchführung; Buchhaltung; Soziale Medien; University; Universität; Informationsverbreitung; Reliabilität; Computerkonferenz; Interaktion; Gruppendynamik
Abstract	This study examines whether online interaction through social media is used as a mechanism of dialogic accounting and stakeholder engagement by top-ranked universities. Our research adopts a quantitative methodology based on the Content Analysis of the Facebook and Twitter accounts of the top 200 universities in the QS World University Rankings. Our analysis confirms that many universities take advantage of social media to provide public information and engage stakeholders. This highlights some early signs of dialogic accounting and the attempts of top-ranked universities to create spaces for stakeholders whose opinions are ignored in traditional accounting. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01