Disruptive Innovation: How Washington State University Is Reaching Urban Audiences

Autor/inn/en	Gaolach, Brad; Aitken, Martha; Gromko, Anthony
Titel	Disruptive Innovation: How Washington State University Is Reaching Urban Audiences
Quelle	In: Journal of Extension, 56 (2018) 5, (11 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1077-5315
Schlagwörter	Universities; Urban Areas; Extension Education; Audiences; Business; Models; Metropolitan Areas; Entrepreneurship; Counties; Innovation; Washington + Suchen Sie Ihr Suchwort? University; Universität; Urban area; Stadtregion; Erweitertes Bildungsangebot; Spectator; Zuschauer; Business studies; Wirtschaft; Betriebswirtschaft; Analogiemodell; Ballungsraum; Unternehmungsgeist
Abstract	Washington State University (WSU) is redefining how Extension works in urban areas. Its Metropolitan Center for Applied Research and Extension (Metro Center) engages nontraditional Extension audiences using an innovative business model that focuses on short-term projects instead of long-term programs. Outcome-driven, client-centered, and solution-oriented, the Metro Center works to develop practical, place-based solutions by being a conduit between metropolitan decision makers and WSU faculty expertise across the state. In this article, we present a case study centered on the conditions and opportunities leading to the Metro Center's formation, the center's entrepreneurial business model, and center projects that allow Extension to reach new audiences. (As Provided).
Anmerkungen	Extension Journal, Inc. e-mail: joe-ed@joe.org; Web site: http://www.joe.org
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01