An Assessment of Telephone Survey Methods. [Report No.: Rand-R-2135-NSF

Autor/inn/en	Lucas, William A.; Adams, William C.
Institution	Rand Corp., Santa Monica, CA.
Titel	An Assessment of Telephone Survey Methods. [Report No.: Rand-R-2135-NSF
Quelle	(1977), (73 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Monographie
Schlagwörter	Evaluation Methods; Interviews; Research Methodology; Sampling; Surveys; Tables (Data); Telephone Communications Industry + Suchen Sie Ihr Suchwort? Interviewing; Interviewtechnik; Research method; Forschungsmethode; Survey; Umfrage; Befragung; Tabelle; Fernmeldewesen
Abstract	This report documents a methodological study conducted for the National Science Foundation to investigate the effects of different media environments on relationships between local television news viewing and local knowledge. The study serves two purposes: it establishes tne reliability of data collected in an investigation by Rand of the effects of local media in seven western Pennsylvania cities and records the methodology used in that investigation; and it contributes to a general understanding of the strengths and weaknesses of telephone surveys for studying political and communications behavior. A review of the relevant literature, which was the basis for the original research implemented by Rand, indicated that the telephone was the preferred means of collecting data on citizen media use and political knowledge. (Author/JEG)
Anmerkungen	Rand Corp., Santa Monica, CA 90406 ($5.00)
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2004/1/01