Comparing Postsecondary Marketing Student Performance on Computer-Based and Handwritten Essay Tests

Autor/inn/en	Truell, Allen D.; Alexander, Melody W.; Davis, Rodney E.
Titel	Comparing Postsecondary Marketing Student Performance on Computer-Based and Handwritten Essay Tests
Quelle	In: Journal of Career and Technical Education, 20 (2004) 2, S.69-77 (9 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1531-4952
Schlagwörter	College Students; Essays; Tests; Computer Assisted Testing; Handwriting; Time; Gender Differences; Grades (Scholastic); Evaluation Methods; Marketing; Business Administration Education; Quasiexperimental Design; Statistical Analysis; Multivariate Analysis + Suchen Sie Ihr Suchwort? Collegestudent; Essay; Aufsatzunterricht; Examination; Prüfung; Examen; Handschrift; Zeit; Geschlechterkonflikt; Notenspiegel; Statistische Analyse; Multivariate Analyse
Abstract	The purpose of this study was to determine if there were differences in postsecondary marketing student performance on essay tests based on test format (i.e., computer-based or handwritten). Specifically, the variables of performance, test completion time, and gender were explored for differences based on essay test format. Results of the study indicate that there was no significant difference in postsecondary marketing student scores based on test format. There was, however, a significant difference in test completion time based on essay format. Postsecondary marketing students completed the computer-based essay test significantly faster than they did the handwritten essay test. Implications for postsecondary marketing educator are also discussed. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01